I’ve worked on the Speyburn brand over a number of years creating multiple social and digital campaigns as well as brand collaborations.

One such brief tasked us with raising awareness of Speyburn Whisky in both the UK and US and the importance of heritage to its brand identity, whilst capturing email data for re-marketing.

So we launched a social media competition in partnership with Ancestry.com giving whisky fans the opportunity to win a AncestryDNA® testing kit to explore if they had 'Scotch in their DNA as well as their glass.’

The campaign was a smash hit gathering thousands of email sign ups for the brand both in the UK and the US.